SEO tools 2020- Artificial Intelligence and Big Data

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Updated September 3 2020

To begin with, awareness is growing about AI and Big Data amongst business enterprises. Particularly digitally-enabled environment makes it a Search Engine Optimization enhancing tool.

That is why we took up this SEO tools 2020 artificial intelligence and big data study to give insights to our browsers.

Read further how this statement is substantiated.
Big Data and next-gen AI are definitely the two latest tools with which search engines are evaluating data on the internet. Actually, they both enable algorithms to identify high ranking posts as good as a human can do. Read also this blog on SEO

” Elon Musk is famous for his futuristic gambles. But Silicon Valley’s latest rush to embrace artificial intelligence scares him”

Vanity Fair Magazine

Meaning is, that consequent to AI and Big Data emerging in operations we can not ignore Machine Learning. It has come to play a dominant role in many spheres of activity such as Natural Language Processing.

Artificial Intelligence is a Multi-Dimensional topic. That scares even technological giants like billion-dollar venturist.

Elon Musk! 

Vanity Fair Magazine

Search Engine Optimization-tools in 2020  Artificial Intelligence And Big Data

What are Artificial intelligence and its allied discipline, machine learning? How they work in bringing out more useful information about a Business or a Process?

Artificial Intelligence

AI technique is an organized way and method to learn and improve a set objective. How do we do it? It uses the knowledge derived from Intelligent methods developed to predict certain results. Algorithms are such that AI  can easily modify so that it corrects errors. It is also useful to identify patterns and forecast results. Model Input data from advanced forms of a statistical and mathematical procedure.

In information technology, a reasoning system is a software system that generates conclusions from available knowledge by using logical techniques such as deduction and induction. Reasoning systems, therefore, play an important role in the implementation of artificial intelligence And logical systems are also used as tools in any knowledge-based system.

The methods of Artificial Intelligence

  • The methods of Artificial Intelligence make it possible for machines to use interpretation and convert it as experience. This experience is stored in memory for updating learning. Further, it helps to adjust to new inputs and perform human-like tasks. Artificial intelligence is generally divided into two types? narrow (or weak) AI   and
  • general AI, also known as Artificial General Intelligence or Strong AI.

Through this brief article, we want to examine what relation Search Engine Optimization, artificial intelligence and  Big Data are having. So that how we can benefit from this insight, in our effort to rank in search engine return pages. This is our ultimate purpose

Consequently, you as a Blogger desiring a higher rank in SERP will benefit from reading further.

Search Engine Optimization tools 2020 AI 

Artificial intelligence (AI)(and big data we take up later) is the ability of a computer program (or a machine to think and learn). It is also a field of study which tries to make computers “smart”. As machines become increasingly capable of mental facilities like intelligence. These skills are acquired by them through a computer algorithm

Listing Seo tools 2020 artificial intelligence and big data

Artificial intelligence types: 

Four types of AI

  • Reactive machines. …The most basic types of AI systems are purely reactive and therefore have the ability neither to form memories nor to use past experiences to inform current decisions. Now machine learning makes it possible by incorporating pattern recognition
  • Limited memory. …This, as the name suggests, has a system which can look into the past. Self-driving cars use this type of memory. For example, by observing other cars? speed and the direction it predicts the course. Since this manoeuvre can’t be done in just one moment, it is not possible to identify specific objects and monitoring them in real-time fast enough to avoid a collision.
  • Theory of mind. …In psychology, the ability to interact with many objects- animate and inanimate, is called? theory of mind?   (the understanding that people and creatures in the world have viz. thoughts and emotions which guide their own behavioural response.

But there is a difference between Humans and Animals. Whereas animals are found hardcoded to their sensory input-output in a reflexive way; Humans respond in a much more complex way. The analytical path-way makes it entirely different, sometimes even opposite outcomes    

  • Self-awareness… The ultimate in Artificial Intelligence is to build systems that can form representations about themselves. That is just as humans have consciousness.

That is a brief description of Artificial Intelligence!

First of all, we will see the link between Search Engine Optimization and Artificial Intelligence besides big data.

Artificial Intelligence. “That’s an application of natural language processing, and Machine learning a field of Artificial Intelligence dedicated to teaching computers to understand our written language”

Reference

How search engines work?

Search Engines as we all know work based on an algorithm ( 1. Panda ? 2. Penguin ? 3. Hummingbird ? 4. Mobile ? 5. RankBrain ? 6. Medic ? 7. Bert ? 8. Core Updates.) There are many parameters given for the evaluation of searched items when the robots crawl and retrieve searched data stored in the database. The process of evaluation for ranking is by analyzing this data.

It is not a static fixed process: but a dynamic process. The evaluation process undergoes updating quite frequently. For this new criteria is set every time as new information is input. That is how it is made to evolve constantly. The machines learn and the process is stored in a huge database. Therefore it is called Artificial Intelligence. Because of no direct human intervention in creating it.

 Next to SEO tools 2020 artificial intelligence and  Big Data

The next big step is handling large chunks of data to help this process.

 Big Data

Through this brief and succinct article, we want to examine what relation SEO, artificial intelligence and Big Data have with one another. And how we can benefit from this insight, in our effort to rank in search engines. This is our ultimate purpose.

The story of Big Data

First, we will  see the subject one by one for better understanding.
In olden days the population was relatively small. Trade and commercial activities were not on the current scale. As a result  of increasing of commercial  activities have increased several fold. Ease of transport and large economic and commercial activities internationally generates information pertaining to these on a mega scale. This huge collections and study of these for predicting, preventing and forecasting, constitutes Big Data

Data science.


But before jumping  to SEO tools 2020  Artificial Intelligence and Big Data comes next in our consideration.
? Big Data- Driving Factors ? What is Big Data? ? Big Data Characteristics ? Types of Big Data
Mark van Rijmenam

Big Data Image

Big data

Very Large Computers systems analyse, extremely large data sets, structured and unstructured. They reveal patterns, trends, and associations. The High volume of data is Big Data. We  can be interpret using software and other data analytical processes.

Big Data and Artificial Intelligence:

Using large scale capacity to handle, available data on any subject, input these data to a computer has become feasible. Using this increased input, the computer as a result is able draw inferences. As a result of update methods areas where the study impacts is Clearer.

All the data pertaining to the Internet, Social media(Facebook, Twitter, LinkedIn) Governments’ Institutions of Financial, Educational, Medical, Military, Transport and Insurance. These are the fields of large scale data generation. Before the large scale advent of the Internet, Mobile phone and other information sharing tools, the data were relatively small. And can handle using traditional software. Now the scenario needs a totally different approach.

Types and Examples of Big Data Use:

There are four types of Big Data use.
They may be classified as
? Forecasting for Preventive actions? Interpreting Trends ? Diagnostic to find what happened in the past and why.
? Descriptive analytics to find credit risk etc.

We use Big data to identify patterns to predict the future. For example, weather forecasting heavily relies on Data science.  Large corporate organizations employ the use of Big Data to predict fluctuations in market behavior. Further on-set of the epidemic is possible with the help of Big Data. Diagnostic analytics are useful to interpret the cause of some events in past.

Applications of Big Data

Big data is applied to data sets, which could not be handled otherwise by existing Relational Data Base Management software. And so the characteristics ?enraptured
? Large volume,


? Great velocity,? High variety. Big data collection is through
Sensors,
Devices,
Video/Audio L networks,
Log files,
Application Forms,
Internet
Social media networks
As we generate them in real time.
The volume generated very large.

Use Big Data for your advantage

Next in SEO tools 2020 artificial Intelligence and big data we see the ways of using big data for advantage.

Analyzing big data allows analysts, researchers, and business users to make better and faster decisions This speed was previously not possible. Using advanced analytics’ techniques such as text analytics, machine learning, predictive analytics, data mining, statistics, and natural language processing, businesses can analyze. Previously untapped data sources were accessible to enterprise independently or together with their existing systems. Resulting from new data it is possible to gain new insights resulting in better and faster decisions.

Big Data says, till today, we were okay with storing the data into our servers. because the volume of the data was pretty limited, and the amount of time to process this data was also okay. But now in this current technological world, the data is growing too fast and people are relying on the data a lot of times. Also, with the speed at which the data is growing, it is becoming impossible to store the data on any server. Therefore, data ranging up to 1024 Petabytes ( 1,073,741,824 Gigabytes ) are facilitated by Cloud Storage Companies.

SEO tools 2020  Artificial Intelligence and Big Data in Future

Big Data as we use, for a collection of large and complex data sets.
The total effect of  Data application to large scale data collected by, Google and other search engines is consequently enormous.
Obviously, Data science empowers one to make sense of the large volume of information collected. SEO is interpreting and selecting the best sites, that give ranking to the websites and posts based on an algorithm with several parameters. We understand, undoubtedly a fool-proof method of ranking is possible with Big Data.
Business intelligence is showing the nascent outcome that was not evident when we adopt them initially. Data analysis was complicated, outdated. And therefore not a well-defined discipline. The complete change resulted, because of big data and next-gen AI.

Data Analytics

Data analytics overlap business intelligence so much that there is hardly any difference.
Google employs a machine-learning augmented by an artificial intelligence system called Rank Brain. Its analytical capabilities acquired through its search results. Undoubtedly the process of how that works is impressive. Google’s overall ranking system is metamorphosed?

Present Scenario of SEO tools in 2020 Artificial Intelligence and big data

In 2018, we see both business intelligence and artificial intelligence take similar treatment. Presently, machine-learning systems can identify patterns and other variables as good as humans.
Bloomberg
This is one advantage of Search engines, which are indeed deriving immense ability to identify and pinpoint SEO ranking posts.

Conclusion

Finally summing up, even the search engine basics have also undergone a total change. Having read first above SEO tools 2020 artificial intelligence and big data blog you would have certainly got some idea as to how machines interpret search terms. Consequently, you know how the newer advances impact our ranking in Search Engines. That is why veterans recommend some fundamental knowledge of this science. And so, of course, its factors and impact your chances of Ranking High on Search Engine Return Pages. Thank you for reading seo tools 2020 artificial intelligence and big data article and if you have any comments please post them and also subscribe to our site.

 

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Hi, I am J.V.Rangan, In my long career as Mechanical Engineer & Project Manager, I realized that education is not sufficient to be Entrepreneur. So I am on a mission to help entrepreneurs and youth to succeed in their venture. Digital Marketing Business Mastery is the Skill I promote

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