We will see some interesting techniques and tools to help us in Digital Marketing how to write popular blogs.
Why any browser bothers to come to your site unless there is some solution to his/her urgent problems.
That is the one single reason why anyone wants to enter to browse. This idea of providing value to your client is the sole purpose of writing a post.
Search Engines select based on the relevance of your text with the topic.
Writing an article or content or blog is an art and at the same time, it is a science. One has to practice relentlessly. This comes with natural passion. And if you have a strong desire to share some information or knowledge that you have but do have a writing skill out-source it with your knowledge. Professional writers can easily package it neatly in a write-up.
“Blogging allows you to share information about your business and its services but it also allows you to share opinions and thoughts on certain topics. Blogging is a great way to create a personality for your company and makes your business more credible approachable.” why a blog is important
It amply clear that in the internet marketing scenario blogging plays a key role. Those who value writing a post desire it should be read by many. Therefore desire to write popular blogs which will get many hits is understandable.
Good Blog Writing includes the following steps to enhance the value.
- Selecting a keyword and
- Content Planning and Research
- Crafting Posts
- As you write pay attention to SEO
- Edit your Blog
- Promoting Your Blog
- Participating in the Blogging Community
- Building an Email List
- Monetizing Your Blog
- Tracking the Success of Your Blog
Selecting a keyword
A blog writer should be in selecting the correct keyword.
What people are searching online is what we are interested in. Why because, if the search volume is high, we stand to get higher clicks depending on our SERP position.
Second the keyword difficulty. If the difficulty is higher we do not have a chance to rank.
Whether the keyword is going to be short trending or longer-lasting.
Content Planning and Research
Next, you are gathering information, either on the internet or browsing books, other authoritative sources.
Arrange in logical order as Heading, Subheading.
Collecting data and images to express concepts and ideas suitably.
Tools we recommend
Getting a clear idea conceptually and draw a plan is essential.
In the wilderness of Digital Marketing, to increase traffic and conversion, make the message clear captivating. How do we make it impressive?
The answer is to make a storyboard of your blog.
Why storyboard? People are comfortable with a storyline with a graphical description in which you insert messages seamlessly.
This blog gives a detailed account of that methodology. The technique is to use the concepts of STORYBOARDING.
Writing Popular Blog is all the easier and effective if we use Graphical Representation of our Concepts
I have borrowed here under the 8 Steps of eLearning Storyboard from eLearningbrothers while writing, how to write popular blogs
8 steps of the Storyboard
We analyze these 8 steps one by one.
1. Know the course goal
You would see the techniques used here help us how to write a Popular Blog
You can use these concepts which would help churn out a write up that
would rank easily.
Clear objective or the aim of your Blog should be crystal clear in your mind such that you can enunciate it in the theme clearly.
Possible objectives you can set may be:
Offer better Solution to frustrating pain points
Offer better ways of writing in terms of selection of topics, Style, and dictum,
inserting images and info-graphics and other interlinks.
Tips to monetize and generate revenue.
The purpose of the blog makes your following steps easy.
2. Gather Content
Only posts with rich content are useful to your readers. Therefore we need to do thorough research on the topic we have chosen.
Content that is right for our target audience is key to our success in terms of traffic and backlinks. So doing this, Know your audience persona and cater to their needs.
The reader is trying to find out what is there in it for me.
Every paragraph and sentence should promise a certain outcome.
This is very important. Is it easier solutions to their problems. Will it generate more traffic and conversion?
By story-boarding we will see precisely how we could make our blog make to stand out among millions out there.
3. Define Learning Objectives
The reader should know what he/she is going to read. Therefore a gist objectives set for each paragraph or module is a good idea. So break down your key-points highlighted.
4. Assessment Criteria
After seeing Story boarding let us find out other contributing factors in how to Popular Blogs
Seek to relate with a potential client.
Building Trust and credibility
Establish the usefulness of your solution with quoting authority
Useful stats to prove your point
To seek to relate with a potential client achieved by email marketing,
by social media links, by guest blogging and other Web 2.0 methods
Building Trust and Credibility by promoting your brand.
Allow people to download your free eBooks and Cheat-sheets and other freebies to test and find out how useful your products for themselves.
Place for the browser to verify, Stats and other analytical reports from Google or any trustworthy institutions.
5. Storyboard Template
Storyboard template is usually employed by the visual media to sketch out how the characters in the story are place in relation to one another. It also depicts their flow as the story develops.
We are going to figure it how to represent our mental picture of thought-flow graphically. Either you can make one yourself once the idea clear or download readily available on the web.
6. Design Model and 7. Design Elements.
We create a Model for any design depending the requirement at hand. And the corresponding Design Elements also vary. When you make your design overly placing many video or audio or text based the design you choose elements accordingly. So,these elements are necessary to get desired results.
8. Authoring Tools.
What is authoring tools?
Authoring tools certainly make universal, accessible web. The basic authoring tools produce accessible, substantial web content. It is not necessary to have any technical knowledge of the content authors. They are self-accessible in themselves.
Considering a scenario where a developer creates an interface that uploads images of that events page. It might include adding an alternative text description along with the images. it’s hard to find where to add them and the interface doesn’t require it. These results, images on the pages devoid of text alternatives. It is impossible for bots and for users to make sense of the photos.
Scenario 2. Consider you are constructing a blogging interface for two language users. The interaction should be in the respective language rather than the other. When comments are posted in one of the post, and another comment in different languages the is a mixture of both languages. Sadly, mark-up fails to generate an appropriate language attribute. It turns out to be a mess. Therefore you need a proper authoring tool.So, be wary about captioning “how to write popular blogs” in different languages.
W3C is an world wide web consortium , as you might be knowing which sets best guidelines for authoring tools and publishes its recommendation.
W3C publishes guidelines for creating accessible authoring tools.
Given below is transcript from it
“ATAG2.0 is intended indeed for the current and next generation of authoring tools. You can implement the latest draft of the Authoring Tool Accessibility Guidelines (ATAG 2.0) by following Implementing ATAG 2.0 – a guide to implementing and understanding the guidelines.
You may also wish to consult the current formally approved, stable and referenceable technical recommendation for authoring tool accessibility is ATAG 1.0.”
Summing up the eLearning concept of story-boarding can easily be adapted to help you to find out how to write popular Blogs successfully. Further It makes the thinking clear. Above all, the design quality is made in such highly practical way that it fits with requirement. Also, selection of tools is based on utility to give better performance and render web-page flawless.
I finally hope you found the concepts promoting better blogs and if you have any comments, I request you to post them.
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